Retail Marketing Manager

Aquent is proud to partner with a leading innovator in technology, an organization revolutionizing how people connect and experience the world. This company is at the forefront of creating immersive experiences and groundbreaking products that redefine interaction and engagement, consistently pushing the boundaries of what’s possible. As a key player in their journey, you will have the unique opportunity to shape how their cutting-edge products reach consumers, directly influencing market presence and user adoption. Your contributions will be instrumental in expanding their retail footprint and fostering strong, impactful relationships with partners, ultimately bringing transformative technology to a wider audience.
This is an exceptional opportunity for a dynamic marketing professional to make a significant impact. You will step into a pivotal role at the heart of our market strategy, directly influencing how innovative products are presented and sold to consumers, particularly within the crucial French market. Your expertise will be instrumental in shaping our cutting-edge products’ reach, expanding our retail footprint, and fostering strong, impactful relationships with partners. If you are passionate about driving market presence and product adoption, and thrive in a fast-paced, team-oriented environment, this is your chance to contribute to bringing transformative technology to a wider audience and truly shine.
What You’ll Do

Manage and execute marketing programs in partnership with internal marketing counterparts to achieve ambitious business goals.
Apply and execute comprehensive channel marketing strategies directly with key retail partners, operating within agreed-upon budgets and striving for exceptional key performance indicators.
Coordinate and manage essential marketing brand assets, ensuring timely delivery to creative teams and retail partners to maintain brand consistency and impact.
Continuously manage, measure, and optimize marketing programs to drive superior results and enhance operational efficiency.
Serve as the primary point-of-contact for all marketing efforts with crucial retail partners, fostering strong, collaborative relationships.
Complete and meticulously examine campaigns and projects, assessing challenges and making informed decisions, including exploring innovative or less-obvious solutions to complex problems.
Provide valuable input and strategic insights during the channel marketing goal creation process, shaping future initiatives.
Influence regional third-party retail channel marketing teams and the accounts they support, driving alignment and best practices.
Build and maintain collaborative and productive relationships, networking internally and externally with marketing counterparts at key accounts.
Actively participate in the interviewing and onboarding process for new team members, contributing to team growth and success.

Required Qualifications

Fluent in French, enabling effective communication and market penetration.
Minimum of 5 years of experience in a Retail Channel Marketing or Project Management role, demonstrating a proven track record.
Proven experience executing channel marketing activities and managing OPEX investments with a focus on ROI.
Strong understanding of how retailers measure and manage their businesses, including key metrics such as CPC, CPA, LTV, and ROAS.
In-depth understanding of retail marketing levers that effectively drive traffic both in-store and online.
Experience working with retail partners to build impactful in-store experiences through permanent fixtures, temporary displays, staff training, and education.
Experience maintaining co-marketing and OPEX budgets with impeccable fiscal responsibility.
Highly effective at managing conflict, able to address issues between stakeholders swiftly to maintain a positive and productive team spirit.
Demonstrably AI-native with hands-on experience utilizing a broad set of generative and analytical AI tools to drive marketing strategy and operational efficiency.
Experience navigating various organizational environments where culture and structure may vary, adapting strategies accordingly.
Bachelor’s degree in Business, Marketing, or Economics.