Senior Manager E-Commerce, Europe

Senior Manager E-commerce, Europe

Glanbia  

Join this dynamic team focused on delivering better nutrition for every step of life’s journey 

The Opportunity 

The E-Commerce Senior National Account Manager (SNAM) is responsible for driving sustainable and profitable growth across the online ecosystem, namely Marketplaces (Amazon) and DTC. This role plays a critical part in accelerating both digital and digitally influenced sales through strong commercial leadership, strategic partnership management, and best-in-class e-commerce execution.

The role requires a highly collaborative and future-focused mindset, working cross-functionally with media, content, data & analytics, RGM, supply chain, and market teams to deliver best-in-class brand and shopper experiences to our consumers online. The successful candidate will combine strong commercial rigour with a deep understanding of the evolving digital commerce landscape to unlock growth opportunities and drive competitive advantage.

This role will be based in London, reports to the Head of Digital Commerce & Insights, and will have 1 direct report.  The remit will span across Europe so the candidate will need strong networking and communication skills to navigate and influence across a complex multi-functional and geographical stakeholder network.  The role will work closely with the E-Commerce Europe COE team as well as Digital resource in Markets and Central Functions.  We are looking for an Amazon expert and a strategic thinker who can challenge the status quo and take our digital business to the next level.  The candidate needs to be commercially minded, with a strong growth mindset, excellent leadership skills, and a natural ability to inspire and galvanize teams.

Responsibilities

Strategy to Execution of Amazon & DTC

• Lead the 3P Commercial strategy to create sustainable and profitable growth plans for Optimum Nutrition on Amazon EU
• Build the Amazon commercial strategy across Price, Promo, Assortment to differentiate the brand and leverage the breadth of the portfolio – utilizing eRGM principles and PPA.
• Optimise and finesse the 3P seller strategy to replicate and scale across other marketplaces.
• Develop growth strategies for DTC sites (Optimum Nutrition and Isopure) in Europe, to build the brand through Commercial, Content and Community initiatives.
• Provide strategic recommendations and guidance to markets on how to grow brand share on Amazon

Europe Marketplace Expansion

• Expand business in existing marketplaces e.g. Decathlon in France, Bol in Netherlands, C-Discount in France, to own the buy box and maximise profitability for GPN
• Identify new marketplaces for expansion in Europe, build commercial business plans and GTM strategy 

Business Planning & Performance

• Drive revenue, profitability, and market share growth through strong account management and trading excellence
• Provide input and sign off on all forecast and financial delivery
• Design & own the promotional and activation plan, in particular for key Tier 1 events and NPD launches
• Partner closely with RGM and finance teams to drive healthy, sustainable growth. Understand and optimize key profitability drivers including pricing, promotions, mix, media investment, and contribution margin
• Balance short-term performance with long-term value creation and brand equity

Media, Content, Digital Shelf & Performance Optimisation

• Work closely with media and content teams to optimize traffic, conversion, and overall digital performance

• Collaborate closely with Performance Marketing team to drive performance of GPN brands across the Amazon and DTC platforms, ensuring seamless executions aligned to commercial plans
• Leverage digital shelf analytics and search insights to improve discoverability, content quality, and conversion
• Champion a test-and-learn mindset to continuously improve performance
• Own and constantly optimize PDPs through data-led insight and working closely with our content agency

Insight & Analytics

• Partnership with COE Data, Analytics & Insights team to identify opportunities, diagnose performance gaps, and shape strategic recommendations
• Drive a data-led approach to forecasting, planning, and decision making
• Translate complex data into clear commercial actions and business narratives

Cross-Functional Collaboration & Communication

• Build strong partnerships across markets, COE teams, supply chain, finance, marketing, and external partners
• Ensure clear communication and alignment across stakeholders to enable execution excellence
• Act as a key connector between local market needs and central e-commerce capabilities

Team Management & Leadership

• Management of Amazon Account Executive to deliver exceptional execution of market plans & strategies
• Provide thought leadership and vision for all Amazon team members and stakeholders across the business
• Cross-functional leadership of Amazon + Marketplaces business with all regional commercial stakeholders
• Be the expert within the GPN business on Amazon, keep well-informed of the latest digital sector developments and opportunities. Showcase experience, successes and learnings in monthly Europe forums
• Role sits on E-Com EXLT, providing exposure to Leadership, Strategic Planning and Decision Making and fast track development opportunities

 The Skills you will bring to the team

• Proven experience in e-commerce, online account management, or digital commerce within CPG/FMCG. Amazon experience required.  Strong understanding of Amazon, DTC, and online retail ecosystems
• Strong commercial acumen with experience managing revenue and profitability and knowledge of forecasting, managing a P&L and performance management 
• Experience working with retail media, digital shelf analytics, and performance data
• High learning agility, and curious and passionate in the area of digital
• Ability to drive Strategy through to Execution, working with teams, agencies and markets to execute the plan  
• Data-driven mindset with the ability to translate insights into action

• Strong in communication, relationship building, stakeholder management and influencing
• Collaborative and adaptable – able to think big picture and also drive hands on execution, flexing objectives as priorities shift
• Results-oriented mindset with a focus on continuous improvement and optimization and a relentless in pursuit of growth
• Experience working in a fast-paced, dynamic environment, preferably within the technology or e-commerce industry
• Passionate about the Sports Nutrition category and being part of a high performing team

Where and how you will work  

The opportunity will be based in London with hybrid working arrangements available which offer you a greater choice in how you work and live, giving