Digital PR & Campaigns Manager

Digital PR & Campaigns Manager
Liverpool – Hybrid
Circa £40,000

Do you have experience boosting a brand’s presence? Devising and delivering campaigns which drive traffic, quality backlinks and increase following? Looking to write and promote editorial content in one of the hottest markets right now?

If it’s a yes to all, check out this new role with an interior design eCommerce company based in the heart of Liverpool.

We’re looking to hire a Marketing Manager for a role which will focus on increasing brand awareness via digital PR and outreach, and brand marketing and messaging. You’ll own the brand strategy and will drive and manage a small team of direct reports to deliver strong results.

Role overview:

• Devising and continually developing the brand strategy
• Conceptualising and executing digital PR campaigns
• Copywriting press releases, blogs, media kits etc.
• Utilising Prowly for outreach
• Developing relationships with industry specific media contacts
• B2B and B2C email marketing
• Content marketing across various channels
• Managing and developing a team of 2 – a Social Media Exec and a Content Exec
• New Product promotion
• Analysing and reporting on results against agreed KPI’s

We’re looking for someone who has worked in a similar role, someone who has mentored execs or managed a team and someone with PR skills as this is an area the business is really looking to expand in. Perhaps you’ve worked as a Marketing Manager covering off all of these areas or perhaps you’ve been in a PR focused role and would like to add a bit more content and CRM to your day to day.

This is a hybrid role with two office days per week, flexible working hours and a benefits package which includes a private healthcare scheme, 25 days annual leave, employee discount and access to counselling and mental health first aiders.

It’s a great opportunity to really shape the role, using your previous experience to deliver some solid results and work on a fantastic, quite luxurious, brand. It will offer the chance to be creative when it comes to campaigns and will offer flexibility, autonomy and lots of growth potential.

If this sounds like something you’d love to get involved in, please do apply now.